What's in a name? Where did Wild Mingo come from?

What's in a name? Where did Wild Mingo come from?

In honour of our first birthday I wanted to share a little more about how we came to be!

In 2020, our founder Candice was out on a walk (in one of those heavily regulated period of time that we don't speak about!) and was thinking about her sad blue yoga mat that kept causing grief on her zoom yoga and pilates classes in the spare room.

She started to search for something functional and beautiful but struggled to find the exact combo she was after. She quickly realised there was an opportunity to create a product to solve a challenge that many others were facing. A workout mat that didn't slip and slide either as you used it or on carpet, great for floorboards in studios too and something that was easy to clean and didn't leave a trail of electric blue foam every time you rolled it out. An opportunity to build a brand that was wildly different and good for both you and the planet. 

Now this is where 'mingo comes in!

Candice is all about colour and fun, from her hot pink reading glasses to her regular rainbow nails, the brand name had to be something that captured all of its personality. Flamingo's are known for their beauty, balance, potential and romance. Four things we are passionate about bringing in to our Wild Mingo products:

  • Beautiful designs by talented artists
  • Opportunity for each of our community to brighten their workout and get Wild
  • Balance props built with care and all the good stuff (no icky materials)
  • Romance so that you fall in love with them just as much as we have

We are super passionate about creating a community and a space for people to unlock their wild side, spark joy and add a bit of colour to their everyday. Our range of washable workout mats, art yoga blocks and resistance bands are eco friendly and bright and a whole lot different to those grey, brown or blue pilates mats you'e used over the years. It's our purpose to brighten the fitness industry one paint splatter at a time.

So there you have it - Wild Mingo was born and all that's come with it. We can't wait to see what our next year in business holds but we can tell you this, it's going to be Wild!

Be wild, be 'mingo....

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